The first Travel Souk organized by Sharaf Travel Services proved to be a huge success, given the stellar turnout that exceeded the expectation of the company. The Event was aimed at showcasing the Sharaf Travel portfolio and its international partners to high net-worth customers. "It was an opportunity for our clients to get a closer look at our products and services, and for us to further strengthen our much-valued relationship with our customers," commented V. Jayaram, Managing Director, Sharaf Travel

The event, which started on schedule at 15:00 hrs on June 12, had the Sharaf Travel sales team out in full force, interacting with guests and displaying the company's well-established customer service. The travel consultants were also at their professional best, manning the Sharaf Travel stall that was equipped with online booking systems, bargain holiday packages and great hotel deals. There was a steady stream of visitors right through the evening, which also included UAE nationals from other Emirates.

Visitors were very impressed with the concept of a Travel Souk and wanted this to be an annual feature. All 31 participants were also satisfied with the exposure this event afforded them as it generated interest amongst the traveling public.